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April 18th, 2014 — 3:39pm

Vadim Kotin By Vadim Kotin

Have you noticed an increase in popularity of single page websites?  It seems like many companies new and old are transitioning to the single page alternative, but that leaves the question of how to get the most from search engine optimization (SEO).  In other words, can you improve page ranking with common SEO practices on a single page website?  In short, it will depend to a degree on what industry you are in or what product you are selling, but ultimately it is possible to optimize regardless of the number of pages associated…
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March 14th, 2014 — 4:33pm

Vadim Kotin By Vadim Kotin

Do you remember your resolutions for 2013? Perhaps you decided to exercise more or visit your family more, and if you’re anything like me, you gave up on these resolutions within a few short months or even weeks. Fortunately, we’re not going to talk about your personal resolutions for 2014 and instead we’ll focus on marketing resolutions. From analytics to your personal signature, let’s discuss a few ways you can improve marketing for your business.
 

 

Analytics

If…
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March 10th, 2014 — 11:12am

Vadim Kotin By Vadim Kotin

Pacific Dental Conference was held from March 6th to 8th at the Vancouver Convention Centre. It was one of the largest dental conferences that we’ve attended and featured more than 300 exhibitors that included leading dental brands, advertising agencies, law firms, and financial institutions showcasing their products and services.
Many doctors, dental assistants and office managers attended this conference and had the opportunity to discover new products, technologies, and future vendors. In addition, there…
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December 10th, 2013 — 11:18am

Vadim Kotin By Vadim Kotin

Choosing a SEO company in Vancouver can be an incredibly tricky proposition – there’s a huge amount of choice out there ranging from large professional companies to the small company owned by the guy next door. Depending on their skills, experiences and abilities either could be a good choice… or a bad one. A large company does not necessarily mean a greater skill at SEO – larger companies are often quick to rest on their laurels rather than learning the most up-to-date techniques.

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December 3rd, 2013 — 5:22pm

Vadim Kotin By Vadim Kotin

If you are in business and trying to market your goods or services to the wider community, chances are you’ve been overwhelmed by jargon in a conversation with a marketing expert at one point or another. While modern digital marketing solutions offer small- and mid-size businesses the unprecedented advertising power that used to be available only to the largest companies, the process of harnessing that power can be difficult for the uninitiated.

Search engine optimization, commonly referred to as SEO, is one of the cornerstones of digital inbound marketing. Some may claim that…
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November 26th, 2013 — 3:08pm

Vadim Kotin By Vadim Kotin

The main aim of optimizing the content on your web pages and site is to enable relevant online users who may be searching for your brand or product to find you more easily through the various search engines. As such, figuring out how search engine optimization works and in effect, working your way up the search rankings on Google, Bing, and Yahoo is a perfect way of securing more online real estate and profits for your business. Below are some search engine optimization tips to help you setup more effective SEO campaigns.

Top search engine optimization tips

1. Get Your Titles…
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November 21st, 2013 — 4:45pm

Vadim Kotin By Vadim Kotin

Some say this Kmart commercial is inappropriate…

What do you think?



November 21st, 2013 — 1:31pm

Vadim Kotin By Vadim Kotin

Search Engine Optimization is a science, though not an exact one. It is, however, getting close, and not adhering to modern SEO principles could affect your page rank. Consider a Vancouver SEO agency for your inbound marketing needs. Agency will work with you to develop a strong inbound marketing campaign without setting you back. Let’s have a look at some SEO factors that could affect your page ranking and some reasons why.

Keywords in Your Title Tag

Keep your tag short and keyword centric. A long title tag may find you struggling to maintain on-page visibility. The first two or three…
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November 19th, 2013 — 11:24am

Vadim Kotin By Vadim Kotin

There is no doubt the Internet has changed the way business is conducted and has become an essential tool to your business success. The advent of the Internet and websites have opened up a huge opportunity for small and medium size businesses.  Yet, for so many, the opportunities and success seem elusive. With the plethora of information out there, confusing terminology, and the seemingly ever shifting search ranking factors, the pursuit of online success can be frustrating.

Like many business owners and managers out there, if you are overwhelmed and confused with how to have…
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November 15th, 2013 — 1:20pm

Vadim Kotin By Vadim Kotin

For green website designers, choosing a font for your website may seem like a daunting task. After all, you have but three seconds to make your point before a visitor clicks off your page. If your font is not in agreement with both your message and your product, you will have surrendered a lead to a lack of planning, and nobody wants that. Here are five things to consider with respect to choosing and using your fonts for your web design ideas.

Think it Over, Don’t Overthink It

Many individuals seek to set themselves apart from the competition by choosing…
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