We live in a digital world, which means that it’s imperative for your small business to have a strong online presence. Not everyone can be a technological expert, though, so many companies enlist the help of a Vancouver web design company for the creation and maintenance of a website. But how can you be sure that you’re working with the best? Here are five important questions to ask a prospective Vancouver web design agency before hiring them.
1. Where can I view samples of your work?
2. Which publishing, design, and content technologies do you utilize?
Your Vancouver web design company should have the ability to explain all of the major publishing, design, and content scheduling tools to you, and provide you with a customized solution that will work for your budget and scope of work. As an example, if you’re planning on having a blog integrated into your website, it’s prudent to find out whether the webmaster intents to code a blog from scratch, or make use of a web host like WordPress. Be sure that your Vancouver web design company is able to provide you with clear answers that you are able to understand, to ensure that you know what to expect, and what you’ll be paying for.
3. How will my site be optimized for search engines?
A thorough understanding of search engine optimization (SEO) is a “must” during your search for a qualified Vancouver web design company. Be sure to find out how knowledgeable your candidates are about SEO tools and techniques, and which strategies they will employ as a means of boosting your site’s ranking in all of the major search engines. In addition, look for a company that is familiar with Google Analytics for tracking web traffic and utilizing behavior statistics to gauge the effectiveness of their tactics.
4. Which special features will be integrated into my site?
Today’s customers look for business websites that engage, entertain, and inform them. As such, your Vancouver web design company should be prepared to incorporate extras into your site, like social media feeds, video, flash animation, etc. It’s also smart to find out how familiar your prospects are with copyright laws. All images, videos, etc. that are tied into your sight should be done so in a way that is completely legal.
5. How do you approach security issues and potential website problems?
A truly qualified Vancouver web design agency will have a solid response plan for dealing with any issues that arise with your website. For example, if your site were to crash or be hacked, how would your webmaster go about remedying the situation? How long would it take for your webmaster to notice the issue and resolve it? Your web design company should also implement regularly scheduled backups of your site’s content, and should have the ability to protect your site from phishing, data theft, and malicious file execution.
By asking these questions, you’ll find the web design company in Vancouver that’s best for you.